adidas revive its adicolor collection

  • Nicolas Foret
  • 6 months Ago
  • adidas
  • 1450 Views

The color is honored by adidas this week that reintroduce its classic adicolor collection with a great lookbook.

The real adicolor collection was born in the 70s but have never really left the streetwear scene. You can make the test, anywhere you are there is always a colorful adidas original sweatshirt in the streets. The brand offer to rediscover the collection with a colorful lookbook shot by the photographer Charlie Engman and directed by David Lane. Four outfits are introduced in this lookbook separated in four different colors associated with some weird everyday situations. Theses outfits are also associated with some classic sneakers like the Campus.

The adicolor collection will be available on January 18th on the adidas website.

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Nicolas Foret

Administrator / team WAVE®

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