The Air Max Day is approaching and Nike have decided to look back behind the design process of the Air Max 1/97 by Steve Wotherspoon.
One year has passed since the huge Vote Forward campaign and the demand around the shoes has never been so big. That’s what’s going one when you success to imply your community. This video is part of the Behind the Design series that offers us a quick look of the making off of the greatest design. Wotherspoon have round up all of the members of the first brainstorming that has resulted in this design. The video also looks back to the big campaign launched for several months where we can see the amazing vans that have wandered around LA.
You can discover all the video below while waiting for the release of the Air Max 1/97 on March 26th on the Nike Store.
https://www.youtube.com/watch?feature=youtu.be&v=r-xq0npQDS4&app=desktop
